End Chronic Disease is the spokesperson for an economic and national security emergency in the USA: 9 out of 10 American deaths and 95% of medical expenses are related to predictable chronic diseases.
Services
Tecnologies
Details
Company
End Chronic Disease
Development of a new showcase website to support an important project of national interest.
Starting from the concept of “less is more”, simple sections and graphic components have been created to allow the user to focus on the importance of the message.
01 ANALYSIS
A careful analysis of the problem and the deepening of the message to be communicated was a must.
It was not important to study the existence of competitors, but to understand how other similar organizations transmit valuable messages such as that of End Chronic Disease.
It was essential to create a clean and simple design to maximize the value of the content and involve the user to support the project.
02 DESIGN
Without a brand identity but with a valuable message to communicate, it was essential to focus on every graphic and stylistic aspect of each component.
The attention to colors, fonts, cards and every facet of UI/UX allowed us to create a design that maximizes content and pays attention to the numbers that matter.
03 DEVELOPMENT
It was essential to better understand, identify and adopt the message that the customer wanted to convey: it was not the how, but the what... the content.
Thanks to a customer-centric approach, our team understood every emotional aspect of the message and was able to create a website that went straight to the point.
04 RESULTS
Thanks to the new website, the customer was able to take the opportunity to promote new types of content and spread their message more widely.
Through training, the customer immediately became autonomous in the management of their website with the aim of adding more content to support the message to be communicated.