The AdTech Company of vertical short videos: It ideates, produces and distributes short content on the most popular and trending social platforms.
Services
Tecnologies
Details
The CRM for the organized management of creators and influencers
Creation of a design and flow diagram in order to make the personal management of content creators and related results simple and organized. Thanks to the development of a web application, we were able to achieve the goal 100%
01 ANALYSIS
An analysis of the market sector and the main competitors before starting the operational design and development phases is a must that we set ourselves at the beginning of each project. The continuous evolution and ferment of the reference market has made this project fun: designing a platform to generate ideas and valuable content in a very short time required an important technological study.
The active participation of the Customer has facilitated the identification of the ideal customer experience for the optimization of operating flows on the platform.
02 DESIGN
A journey through the galaxies of short content that has allowed us to create an exclusive design, in line with the reference market and the Cosmic brand identity. Also thanks to the support of the Cosmic team, each operational flow of the platform has been designed to optimize operating times and therefore allow time to be dedicated to the search for emerging content creators.
03 DEVELOPMENT
The collaborative development approach has allowed us to feel part of the Cosmic team: astronauts who, through lines of code, have managed to save the data and content of the content creators. Through a Web Application Cloud, the Cosmic team is able to manage in an organized manner all the activities related to its content creators, analyzing, thanks to a dedicated dashboard, the trend of their results.
04 RESULTS
Streamlining processes by 40% with an optimization mainly linked to manual operations related to creators' personal management and related performance. In fact, thanks to the dashboard, it is possible to immediately see the results achieved by content and/or creator; integration with social platforms has reduced the manual creation of personal data on the platform by 60%.