Ancient and rare books

An analysis of the market sector and the main competitors before starting the operational design and development phases is a must that we set ourselves at the beginning of each project.
The target market niche made this project challenging: valuing magic and a passion for reading was like creating a story.



The active participation of the Customer has facilitated the identification of the tone of voice and the ideal design for the purpose.

Thirty years of passion for the world of books were the key to creating a personalized design starting from a logo, creating every element of the new online shop.
The love for culture was the guide for the creation of a customer experience that allows the user to easily find the desired product among more than 30,000 items.

The Agile methodology, pivotal in the relationship with the Customer, has allowed us to actively involve him to better understand his passion for the ancient, rare and valuable book sector.

The new e-commerce sees a very large catalog, divided by windows and equally numerous categories.

30,000 sales, 30,000 collaborations with partners and more than 80,000 catalogued books. These are the numbers of the Antica Libreria online shop that remain constant over time, also thanks to the customer's ability to identify products of high cultural and historical value.